Thursday, 21 January 2010

CRAM pitch

It was the week of the pitch to the client and we had to make a power point presitation. We includeed all of our research that we have done in the past 8 weeks also.We talked about our ideas to improve Shakin Moo and then went to photoshop to edit what our leaflet was going to look like from front, back to inside to page 1 to page 2 and so on.......
THIS IS THE LEAFLET SHAPE DESIGN


I had aslo made a sample of the leaflet that is in my folder. I had to make two so Cris the owner of Shakin Moo could have one. He said our ideas were very good and creative. He also gave us some feed back which is in my folder. We need to do some improvements for next time because while we were making the leaflet we didn't think of how much it would cost to make our leaflet. Cris said its good but too expensive. I personaly think that went wrong was that when we were doing the presentation we had to talk and I think the group including me was very nervous but however when I did some speaking and explaining the ideas it gave me more confidence. but I think that confidence is the key when presenting something. I also thought that I worked better in a group than on my own we could share ideas and disscuse what would work and what would not and why. Through out the 8 weeks I have learn a lot about Campaigns and what you need to do to make them effctive. Also to show examples of advertising before we started and said how they were effective such as bold titles. Maybe have one word that appeals to customers straight away e.g " FREE". Most customers see the word free and would read more about it. So I have learn that you need to put things in the leaflet that would appeal to customers.
For our Research we looked at the two websites
The first website was very helpful because it explains the top tips how to make your campaign look good.
I didn,t think the second one was helpful because It wasn't realy what I was looking for it was about campaign but it didn't make it clear as well as the first website I visited.
My research did help to learn more about campaign and what it's about.